Dreamforce
Over the past decade, Forcery’s Tigh Loughhead has been a regular speaker at Dreamforce. Salesforce has asked Tigh to present on a variety of topics, ranging from Pardot Marketing Automation to Salesforce Lightning, to B2B marketing strategy to Artificial Intelligence. Dreamforce is the largest technology conference in the world, typically held in San Francisco in the fall.
Dreamforce 2016 Reviving Cold Leads with Lead Nurturing
Back in 2016, Salesforce asked Tigh to fly out to the West Coast to present on Engagement Studio, a Pardot drip campaign builder that Tigh helped Salesforce bring to market earlier that year, to present in the Marriott Marquis Hotel on “Reviving Cold Leads with Lead Nurturing.”
Dreamforce 2017 Leverage Lightning To Drive User Adoption
In 2017, Tigh was asked back to speak about another topic, Salesforce Lightning migrations. He had just finished up a 100 user migration from Platform to Sales Cloud Enterprise Salesforce Lightning interface, and was asked to present Leverage Lightning to Drive User Adoption on the big stage in front of several hundred Trailblazers in Moscone West.
Dreamforce 2018 Top Insights from B2B Marketing Experts
In 2018, Tigh was asked back to Dreamforce, this time to speak on a panel at the Marketing Lounge at the Palace Hotel with several other B2B Marketing Experts. Moderating the panel was Salesforce’s Senior Manager Product Marketing Carrie Smith, Bailey Wilson and Emilio Reyes Le Blanc and Rebekah King, who featured on the cover of Salesforce’s inaugural issue of Trailblazer Magazine earlier that year.
Dreamforce 2019 The Role Of Artificial Intelligence In Your B2B Marketing Strategy
In 2019, Tigh was invited back to Dreamforce yet again, this time speaking in two sessions at the Marketing Lodge(on Tuesday and Thursday) again at the Palace Hotel with Daniel Yamoah and Dennis Hoogweg. Check out the video of “The Role Of Artificial Intelligence In Your B2B Marketing Strategy” on Salesforce’s website, or a recap of DF19 on the B2BMarketingExpert blog.
